Because marketing is so pervasive and powerful in today’s culture, youthworkers need to be aware of the many advertising strategies marketers employ in an effort to influence children and teens’ spending decisions. Of course, the main goal of marketing is to sell product. But marketing is actually even more effective at shaping the worldviews, beliefs,…
Kara Powell, Director of the Fuller Youth Institute, talks about the 5 Adults Your Kids Need. While we as parents are the most important influence in a kid’s life, they need more than just us. You’ll hear why it’s important to widen the circle and how to find the people to invest in your kid’s…
*The following is excerpted from an online article posted on HealthDay. Rules requiring regular physical education for young teens stem from “good science,” researchers say. Frequent “phys ed” classes not only improve fitness, they also encourage healthy living, finds a study from Oregon State University. Researchers looked at more than 400…
Social media is the place where all the world’s a stage and you—a grown adult—find yourself playing understudy to the next generation. Hey, we get it. As soon as you get a grasp on Facebook or Instagram they announce another big change. And new social media platforms are popping up all the time. …
*The following is excerpted from an online article posted on The Drum. It may come as no surprise that Snapchat and Instagram have a solid lead over Facebook when it comes to the frequency that high school and college students use the social media channels, with young Snapchat users checking in at a…
*The following is excerpted from an online article posted on MarketWatch. Teenagers dream big. Few people in this age group want to punch a time clock or sit at a desk for eight hours a day, even though 15% of Americans have office/administrative jobs, which make up the largest of 22 segments…
*The following is excerpted from an online article posted on Nation’s Restaurant News. Teen spending on food has hit a new high in Piper Jaffray’s twice-a-year survey of that age group, with limited-service brands like Starbucks and McDonald’s leading preferences. The “Spring 2017 Taking Stock With Teens” survey of nearly 5,500 students…
Have you been watching? It’s compelling. It will suck you in. It’s certainly done that for millions of kids. It’s the Neflix series “13 Reasons Why.” High School student Hannah Baker has taken her own life. But before she does, she records a series of messages to individuals who have given her a reason. Like I…
Splink 1: Hidden Message Don’t let the celebration end with Easter Sunday! Continue celebrating the best news that we could ever hear: JESUS IS ALIVE! Write each letter of the phrase, Jesus is alive, on a small slip of paper. Put one letter in each of the plastic eggs. (Kids can work together to find…
Trending Today on Twitter – 4/14/17 1. #GoodFriday 2. 36 ISIS 3. Dean Blandino 4. #IdGiveUpThisForThat 5. Joseph Jakubowski 6. #FlashbackFriday 7. #FineWomenFriday 8. #ViernesSanto 9. 36 Islamic State 10. U.S.-North Korea Source: Twitter Trending Today on Google – 4/14/17 1. Good Friday 2. Happy Easter 3. MOAB 4. The Fate of the…